Press Releases

 

VCS Employee Spotlight

Tampa Retail Team Owns Sales Challenge
	The bar was set high but not high enough for this team!   The Tampa VA Canteen PatriotStore set a challenge of a 7-percent sales increase ($5,000 increase) for the week of Dec. 15, and the retail team more than doubled that with a 15-percent sales increase ($11,000 increase)! This shows the results possible through hard work and holiday spirit.

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VCS News

Philadelphia Canteen Lifts Veterans with HRO Pillar

A Veteran in Philadelphia comes to the Canteen every day, playing music on his speaker and creating a joyful atmosphere wherever he goes. One day, the Veteran visited the Canteen, but he was not in his normal high spirits. The Veteran appeared confused and lethargic. Associates noticed the stark change in mood and called for medical help within the hospital. As medical professionals cared for the Veteran, they discovered he had low blood sugar and was close to passing out. Thanks to the associates’ actions, the Veteran was able to receive care. This showcases the HRO value of a safety culture, but it also showed that associates who know their customers can build strong bonds and enhance the overall experience of Veterans at VA.

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2026

VCS Celebrating National Nutrition Month® with Bingo, Giveaway - VCS is making National Nutrition Month, the monthlong health observance, a Be Well event with a Nutrition Powers Health bingo card. (02/20/2026)

Go City to City to Celebrate America with VCS Tickets and Travel Deals - From now through July, VCS is offering special discounts on travel to specific cities each month, encouraging members to see the country on the nation’s 250th birthday. (02/11/2026)

VCS Customers Donate More Than 7,000 Items to Help Homeless Veterans - During the season of giving, the patrons of VCS did their part. (01/16/2026)

Specially Crafted Beverages to Keep Customers Comforted, Energized This New Year - Veterans and VA employees can enjoy the perennial winter favorites, including the pistachio cream cold brew, pistachio Frappucino, and pistachio latte – hot or iced. (01/14/2026)

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2025

On the First Day of Christmas… VCS Marks Holidays with Days for Sweets, Santa Hats, and Sweaters - VCS celebrates 12 days of Christmas with special deals. (12/02/2025)

VCS Black Friday Deals Include PS5 Bundle, Adidas Hoodies, and Home Theaters - VCS offers Black Friday deals, providing convenient, affordable holiday shopping. (11/25/2025)

VCS Celebrating 250 Years of U.S. Marine Corps - Veterans Canteen Service is celebrating 250 years of the U.S. Marine Corps with 10% off Marines product in store and beverages at the Brew. (10/15/2025)

Everything Pumpkin – Fall Flavors Available in VCS PatriotBrew - Fall flavors are available in the VCS coffee shops for 2025. (10/06/2025)

Veterans Canteen Service Celebrating 250 Years of the U.S. Navy with 10% Off Navy Product, Brew - Oct. 13, 2025 marks 250 years of the U.S. Navy, and Veterans Canteen Service is celebrating with special birthday deals. (09/18/2025)

PatriotPlus Increases Buying Power Specially for VA Employees - VA employees can get more purchasing power, just in time for the holidays, with the VCS PatriotPlus program. (09/16/2025)

Veterans Canteen Service Launching Two New Online Shopping Sites, Giving Away 25%-Off Coupon & More - Celebrating 30 years of service from PatriotStoreDirect, VCS is launched two new online product lines: a revamped PatriotVision site powered by Lensabl and a jewelry shopping site, PatriotJewels, powered by Delmar Jewelers. In launching the sites, VCS gave away a coupon worth 25-percent off future online orders, a gift with any jewelry order, and a dozen roses. (09/08/2025)

Expand Your Business – Veterans Canteen Service Seeking Concession Vendors for Merchandise, Services - VCS is looking for Veteran-centric vendors to operate retail and service businesses for the best customers in the world – Veterans enrolled in VA healthcare. (08/13/2025)

VCS to Celebrate Agency’s 79th Birthday with Deals, 79-cent Specials - VCS is offering awesome deals Aug. 4-8, including daily specials in VCS retail stores, cafés, and coffee shops, in honor of the agency’s 79 years of service. (07/28/2025)

VCS Awards Outstanding Service of “Canteens of the Year,” Other Awardees - VCS recognized eight Canteens and their associates with the Canteen of the Year Award. Canteens and VCS associates were also awarded with separately for excellence in catering, leadership, and contributions to team morale. (07/14/2025)

Veterans: Just in Time! VCS is Ready with Tickets and Travel - VCS is launching the online tickets and travel shopping benefit. (05/21/2025)

VCS Celebrating U.S. Army’s 250th Birthday with 25% off Army Product, 10% Off Online - Veterans Canteen Service (VCS) is highlighting the U.S. Army’s 250th birthday with 25 percent off Army product in local PatriotStores the week of June 9. Also, the VCS PatriotStoreDirect will offer 10 percent off Army gear the week of June 9. (05/14/2025)

PatriotStoreDirect Expansion Story - Veterans Canteen Service (VCS) is expanding PatriotStoreDirect online product offerings to include floral, jewelry, and gifts from national brands like Phillip’s Flowers, Delmar Jewelers, and more. (01/10/2025)

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2024

VCS Encouraging Customers to Choose Veggies for Whole Health, Save 50 Cents - VCS Encouraging Customers to Choose Veggies for Whole Health, Save 50 Cents by choosing healthier options. (08/12/2024)

VCS Growing Fresh Produce for VA Central Office with Indoor Garden - VCS grows fresh produce with Hydroponic Garden in Washington (05/15/2024)

Creation Station Expansion April 2024 - VCS is expanding Creation Station options in PatriotCafés across the VA enterprise. (04/08/2024)

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